(2012) Top brands and rights owners take a more savvy approach. [Documentazione Centro Studi]
Item Type: | Documentazione Centro Studi |
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Title: | Top brands and rights owners take a more savvy approach |
Date: | 2 November 2012 |
Notes: | In: Financial Times, p. 3. |
Languages: | English |
Classification: | 0 Reference > 0.5 Documentation Centro Studi > 0.53 Marketing and Media > 0.532 Sponsorship |
Abstract/Index: | Contiene: tabelle statistiche. |
Keywords: | Sponsor. Economia. Crisi economica. |
Location: | Centro Studi Federale – Rome |