Hughes, Rob (2012) A huge gamble that paid off big: it was a complete triangle of sports, television and marketing that led the Champions League of today. [Documentazione Centro Studi]
| Item Type: | Documentazione Centro Studi |
|---|---|
| Creators: | Hughes, Rob |
| Title: | A huge gamble that paid off big: it was a complete triangle of sports, television and marketing that led the Champions League of today |
| Date: | 16 May 2012 |
| Notes: | In: International Herald Tribune, p. 15. |
| Languages: | English |
| Classification: | 0 Reference > 0.5 Documentation Centro Studi > 0.51 Economy > 0.511 Economy of Sport |
| Keywords: | Diritti tv. Marketing. Finanze. Sponsorizzazione. |
| Location: | Centro Studi Federale – Rome |
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